Horsin’ Around: Branding through podcast.
Star Stable challenged me to come up with a new initiative that could not only help with brand awareness, but that could be used as a corporate communication platform to share Star Stable's brand values: women in tech, women in games, horse girls, diversity and inclusivity.
Horsin' Around is a Star Stable podcast dedicated to SSO fans, gamers and horse lovers. We spill the tea from behind the scenes and go into detail on all the work and creative thinking behind every game update. And of course, have tons of interesting talks about women in tech, women in gaming and the gaming industry.